7:00 AM
REGISTRATION & BREAKFAST
8:00 AM
OPENING REMARKS
Speakers:Om Malik – Founder, GigaOM
8:05 AM
MININOTE
Mobilizing the Internet: Possibilities and Opportunities
Speakers:Pankaj Kedia – Director, Global Ecosystem Programs, Mobile Internet Devices, Intel
8:25 AM
PANEL
Monetizing Mobile Apps
Apple’s App Store: 1 billion served and rising. The Appstore has created a very accessible revenue generation model but we must explore other approaches that app publishers can take. With success there comes cost: Could we see tectonic shifts in mobile platforms? What are the best choices for entrepreneurs and publishers? This panel maps the mobile revenue landscape by bringing differing viewpoints from entrepreneurs who have monetized their apps.
Moderated by:Raven Zachary – President, Small Society
Speakers:Mark Curtis – CEO, Flirtomatic
9:05 AM
PANEL
Location: Context is Money
Social applications account for 40 percent of mobile data usage, and we have the tools to bring location-awareness to those apps. So, why hasn’t the location services business arrived with a bang? This panel delves into understanding how “Context” will unlock the profits and how we will create better services that truly make sense of location as a component.
Moderated by:Greg Sterling – Analyst, Sterling Market Intelligence/Opus Research
Speakers:Sanjeev Agrawal – CEO, Aloqa
9:45 AM
BREAK
(Optional Workshops – Located on Level 2)
Qualcomm Workshop – Room 1
3G Evolution and LTE
This insightful workshop will deliver a fresh perspective on the drivers of mobile broadband evolution, while providing an overview of LTE, the 3G evolution, and advanced-topology networks. Where is the evolution of EV-DO and HSPA+ heading? How can LTE and new wider bandwidth spectrum best be leveraged to help meet rapidly growing data demand? What role will Advanced-topology networks play in the evolution of wireless systems?
Speakers:Samir Khazaka – Senior Director, Technical Marketing, Qualcomm
10:25 AM
KEYNOTE
Innovation on Android
Speakers:Dr. Sanjay K. Jha – Co-CEO Motorola, Inc. and CEO, Mobile Devices, Motorola
10:55 AM
FIRESIDE CHAT
In this follow on session, Om Malik talks with Sanjay Jha and the co-founder of Google Android, Andy Rubin.
Moderated by:Om Malik – Founder, GigaOM
Speakers:Andy Rubin – Vice President, Engineering, Google
11:10 AM
PANEL
Ultraband: A Fast Platform For Innovation
When the nation of Korea commits to providing its citizens with 1 Gbps wireless broadband by 2012, the world’s innovators should sit up straight and listen. It’s a clear sign that bigger and bolder things are coming. We assemble a panel of world-class thought leaders from the worlds of broadband, wireless and consumer services and ask them when we will see true Ultraband appear — and what innovations and costs that future holds. A must-attend panel for entrepreneurs, strategists and product managers to gain essential insights ahead of the curve.
Moderated by:Chetan Sharma – President, Chetan Sharma Consulting
Speakers:Phil Asmundson – Vice Chairman and National Managing Partner – Technology, Media and Telecommunications, Deloitte LLP
11:50 AM
PANEL
The Netbooks and Ultraportable Boom
It’s been the year of the netbook. Smartphones, netbooks and mobile Internet devices are starting to hit the right “price vs. feature” mix and igniting consumer markets. From this boom we can expect to see new propositions to meet the unmet needs of the mobile masses. A mix of product managers and experts will identify needs that are currently unmet, potential price points, and what new species of services and devices will emerge. The carriers are banking on this market for new revenue streams and opportunities. So should you.
Moderated by:Mark Spoonauer – Editor in Chief, LAPTOP Magazine
Speakers:Keith Kressin – Senior Director, Marketing and Product Management for Qualcomm CDMA Technologies, Qualcomm
12:30 PM
LUNCH
(Optional Workshops – Located on Level 2)
GigaOM Pro – Room 1
The Future of Mobile App Stores
Will one mobile app store serve all? Competition is healthy, and on this panel we bring together some of the leading independent mobile app portals. We explore how the success of an app store could dictate the future well-being of other platforms, carriers, customers and the entrepreneurs who fuel the ecosystem. A “must attend” panel.
Moderated by:Colin Gibbs – Mobile Curator, GigaOM Pro
Speakers:Alex Bloom – CEO, Handango
GigaOM Pro – Room 2
Mobile Analytics: A Numbers Game
Without a doubt, one of the hottest categories in mobile technology is mobile analytics. Analytics opens up new monetization routes as we discover the opportunities exposed by user behaviors. In this panel convened by GigaOM Pro, we talk to the brightest minds behind the leading companies in mobile analytics about the remarkable insights they are uncovering.
Moderated by:Phil Hendrix – Founder and Director, immr
Speakers:Peter Farago – VP Marketing, Flurry
1:30 PM
FIRESIDE CHAT
Location, Media and Money: The Next Enablers
Len Lauer turned Sprint PCS around in 18 months, heralding a 430 percent stock increase. In his role at Qualcomm, he’s betting on LTE, location technologies, content delivery, and mobile money as some of the next, big enablers for the mobile industry. In this fireside chat, we explore what he sees ahead for the industry.
Moderated by:Stacey Higginbotham – Staff Writer, GigaOM
Speakers:Len Lauer – COO, Qualcomm
1:50 PM
PANEL
Innovation through Observation and Design
Some of the best products and designs of the last 10 years have been derived from the study of human behavior. Landmark companies like Apple, IDEO and Intel have used ethnographic studies to identify what we (as consumers) actually do, not just what we say we do. The insights are astonishing and have fueled the creation of great products and businesses. In this panel we assemble some of the most revered ethnographers, interaction designers and behavioral scientists to outline some of their recent insights about how we live and work with the mobile Internet and ask them where there are good opportunities for innovative products to appear.
Moderated by:Yuri van Geest – MSc. in Strategy and Marketing, Mobile Monday Amsterdam, TEDx Amsterdam, Trend8
Speakers:Prashant Agarwal – Managing Director, Fjord New York, Fjord
2:30 AM
KEYNOTE
A Carrier Perspective on the Evolving Mobile Ecosystem
Moderated by:Om Malik – Founder, GigaOM
Speakers:Cole Brodman – SVP, Chief Technology and Innovation Officer, T-Mobile
2:55 PM
FIRESIDE CHAT
The Facebook Phone and Social Mobile
With industry claims that 40 percent of all mobile data traffic is social app-related, we are forced to ask a simple question: Should social applications be considered a core service for a carrier? One company doing just that is the much-lauded INQ Mobile, which won awards at GSM World Congress for its phones designed around applications like Skype and Facebook. We talk to INQ’s CEO.
Moderated by:Om Malik – Founder, GigaOM
Speakers:Frank Meehan – CEO, INQ Mobile
3:15 PM
FIRESIDE CHAT
Just a Browser or the Future of Mobile OS?
The Opera browser has long been a leader in the handset — where memory and processor power are at a premium. In this fireside chat, we talk to the leader and founder of Opera about the growing importance of the browser in a world that’s increasingly preferring to consume the Internet on the go.
Moderated by:Ryan Paul – Editor, Ars Technica
Speakers:Jon von Tetzchner – Co-Founder and CEO, Opera Software
3:35 PM
BREAK
(Optional Workshops – Located on Level 2)
Getfugu Workshop – Room 1
See it, Say it , Get it, Buy it!
Getfugu is redefining the way content is accessed on mobile phones using voice. vision and location recognition in a single defined application. Join us for an intriguing look at the new revenue model for mobile through this next generation mobile search engine and e-commerce platform.
Speakers:Richard Jenkins – Co-Founder and Head of Business Development, Getfugu
Microsoft Windows Mobile Workshop – Room 2
Windows Marketplace for Mobile: Seize the Possibilities, Realize the Profit
Learn how you can innovate with Windows phone and share in the sales revenue for applications certified and available through Windows Marketplace for Mobile. Learn how you can submit, certify, market, and track your application to drive new revenue streams.
Speakers:Todd Brix – Senior Director, Microsoft
4:15 PM
MININOTE
MIT NextLab: Launching Mobile Ventures for the Next Billion Consumers
Speakers:Jhonatan Rotberg – Founder, Director, Next Billion Network @ MIT
4:35 PM
MININOTE
Social Attention in the Mobile Age
Speakers:Bernardo Huberman – Senior HP Fellow and Director, Social Computing Laboratory, HP Labs, HP
4:55 PM
PANEL
Investment Outlook: The VC Panel
This panel convenes five representatives from the finest venture investment firms in the valley to answer questions from Larry Aragon and from you, the audience.
Moderated by:Lawrence Aragon – Editor-in-Chief, Venture Capital Journal
Speakers:John Balen – General Partner, Canaan Partners
5:35 PM
LAUNCHPAD
Speakers:Anand Iyer – Sr. Product Manager, Microsoft
6:30 PM
CANAAN COCKTAIL RECEPTION
Dr. Sanjay K. Jha
Cole Brodman
Len Lauer
Frank Meehan
Andy Rubin
Jon von Tetzchner
Mark Spoonauer
Bernardo Huberman
Crysta Metcalf
Denise Gershbein
Jhonatan Rotberg
Mitch Lasky
Ilja Laurs
Alex Bloom
Adam Zbar
Rahul Sonnad
Ken Denman
Sanjeev Agrawal
Kevin Tofel
Pankaj Kedia
Lars Kamp
Lawrence Aragon
Amir Hosseinpour
Peter Farago
Brian Pitstick
Stacey Higginbotham
Anand Iyer
Michael Wolf
Bob Borchers
Greg Yardley
Ryan Paul
Eric Zimits
Chetan Sharma
Robin Boyar
Krishna Vedati
Ted Morgan
Jesse James Garrett
John Balen
Phil Hendrix
Rick Keith
James Kendrick
Craig Dalton
Rob Coneybeer
Sanjay Vakil
Vincent Hoogsteder
Don Paterson
Raven Zachary
Dorrian Porter
Tasso Roumeliotis
Mark Curtis
Dixon Doll
Keith Kressin
Yuri van Geest
Christopher David
Colin Gibbs
Noury Al-Khaledy
Samir Khazaka
Phil Asmundson
Mike Fyall
Balaji Natarajan
Quinn Li
Greg Sterling
Todd Brix
Abhi Ingle
Mark Jacobstein
