The Year of Digital Energy
Can we harness the innovations of the global digital technology industry to save our planet? At GigaOM, we believe the technologies of the computing and Internet revolutions will be critical in the efforts to prevent climate change.Whether you’re in a corporation wanting to learn about green IT best practices or an entrepreneur looking for your next venture in green, GigaOM’s Green:Net 2011 conference in San Francisco is the must-attend event for the intersection of green and IT. You’ll take away the best ideas as well as meet the thought leaders in this space.
The third annual Green:Net conference is timed to take place the day before the global Earth Day celebrations.
Some of the topics planned for discussion this year include:
The Next-Gen Smart Grid: It’s All About Apps
The future of the smart grid will be software and applications. While infrastructure giants will be responsible for building out the hardware and networking pieces of the next-gen smart grid, software developers will be making the game-changing applications. Those killer apps will be the next pot of gold! At Green:Net, you’ll meet the the software innovators focused on the power grid.
Opportunities in Connected Cars
The first generation of electric vehicles is here: Nissan’s LEAF and GM’s Volt. These early EVs will be laced with chips, software and wireless networks to help monitor their batteries and soothe driver anxiety. The connected car is the next technology platform ripe for development and will lead to a more sustainable future for transportation. For example, network-connected and software-enabled electric cars will be able to charge from the smart grid during off-peak hours, leading to lower-cost vehicle charging for consumers. Come see how.
Now a Competitive Advantage: Green Data Centers
For the first time in history, companies like Google and Yahoo are innovating around greener, more efficient data centers in an effort to save money on energy bills and remain competitive in their industries. If the free markets won’t convince the Internet giants to operate more sustainable data centers, nothing will. Learn how cutting-edge companies are leading data center innovation.
Energy Storage: The Lynchpin of Energy Breakthroughs
No, we haven’t found a Moore’s Law for batteries yet, and we haven’t made all that much progress in being able to store energy in general. But to utilize clean power for the grid, to make longer-range electric vehicles and to develop cell phones that run a lot longer, we need energy storage breakthroughs. What’s on the horizon?
How the Social Web Can Drive A Green Economy
The Internet has made way for a new revolution in sharing “stuff,” as companies have sprouted up to help us share our vehicles (Zipcar), living spaces (Airbnb), and tools (Zilok). This trend is just beginning, but savvy Internet companies are using social networks to allocate resources more efficiently and build trust among members. The kicker? It can be an eco-friendlier way of life.
The Future of the Smart Energy Home
Home-sweet-digital home has been the dream deferred of the consumer electronics industry for decades. But now, utilities, startups and investors are morphing the digital home dream into smart energy reality, where consumers are actively involved in their home energy management. What are the barriers to, and possibilities for, this ecosystem?
Digital Energy: Are We Making Money Yet?
Venture capitalists, conglomerates like GE and banks, all have an end goal of investing in digital energy to make money. What sectors and companies are showing the most promising returns for the intersection of IT and green, and what’s up with this post-recession dip?
Green:Net Big Ideas
Our editorial team will select 10 companies and individuals who are changing the way we think about the intersection of the digital and energy worlds. Chosen from submissions and direct invitations, Green:Net Big Ideas will present five-minute lightning talks throughout the day. Come and be inspired by some of the greatest ideas for the next year.

Bill Weihl
Marthin De Beer
Will West
Adam Grosser
Jonathan Silver
Cathy Zoi
Shelby Clark
Annika Todd
Rob Bernard
Joe Gebbia
Chris Albrecht
Clint Wheelock
Kevin Skillern
Matt Petersen
Sunil Paul
Jeff St. John
Scott Henneberry
Nick Pudar
John Gartner
Chris Campbell
Kevin Dasso
Matthew Smith
Lauren Anderson
Larsh Johnson
Chris Paulson
Jerome Guillen
Andrew J Tang
Edward Pleet
Ashu Garg
Saul Griffith
Ucilia Wang
Alexander Laskey
Christina Page
Nat Goldhaber
Om Malik
Carl Bass
Paul Kedrosky
Katie Fehrenbacher
Eric Dresselhuys
Joel Makower
Dallas Kachan
David Crane
Josie Garthwaite
John Zahurancik
































